“Communication is Everything”
This is the tagline of my coach (yes, I have a coach too), and it’s very true. The study of human behavior and communication can be traced back thousands of years and continues to this day (teenagers continue to mystify researchers). The models have changed over the years, but in general they are consistent in a few respects:
- People communicate in four distinct styles
- Although people use all four styles, most people have a dominant communication style that they use most of the time
- The easiest way to build rapport and trust is to communicate with someone using their preferred style
It follows then that people build rapport quickly with those who prefer the same style (about 25%). Imagine if you could adapt your communication style to the preference of the person you are meeting, you could increase your ability to connect to higher than 75%!
I use the DISC behavior model to train my clients and their teams on recognizing these styles and adapting their communication accordingly. Utilizing a model such as DISC in your firm can help you increase sales, improve customer service, and build stronger teams. Whether you choose DISC or another tool, consider investing in your team’s communication skills. After all, business is personal.
May you dream bigger, reach higher, and achieve more.
Alay
Your questions and comments are always welcome: ayajnik@focalpointcoaching.com
Alay Yajnik is a certified business coach. Coach Alay’s passion is working with Tri-Valley business owners to grow their businesses and reclaim their time. Visit Coach Alay’s website for more business ideas: www.alayyajnik.com
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